Betfair vs William Hill — United Kingdom
Our verdict: Across our tracked markets, Betfair holds a 54% best-price share at a 3.6% average margin. pricing is its clearest edge.
| Betfair | William Hill | |
|---|---|---|
| Score | 8.9 | 7.3 |
| Licence | UKGC ✓ | UKGC ✓ |
| Best price share | 54% | 13% |
| Avg. margin | 3.6% | 7.1% |
| Min deposit | 10 | 10 |
| Withdrawal time | 0–24h | 0–24h |
| Payments | Debit Card, PayPal, Apple Pay, Trustly | Debit Card, PayPal, Apple Pay |
| Apps | iOS/Android | iOS/Android |
| Compare Odds | Compare Odds |
Odds comparison
On Odds comparison the numbers favour Betfair: 8.9/10 against 7.7/10 for William Hill.
Betfair: Best price share: 54% · Avg. margin: 3.6%William Hill: Best price share: 13% · Avg. margin: 7.1%
Markets & coverage
On Markets & coverage the two measure effectively level (8.8/10 vs 8.5/10).
Live betting
On Live betting the numbers favour Betfair: 8.7/10 against 8.2/10 for William Hill.
Payments & payouts
On Payments & payouts the two measure effectively level (8.4/10 vs 8.4/10).
Betfair: Debit Card, PayPal, Apple Pay, TrustlyWilliam Hill: Debit Card, PayPal, Apple Pay
Withdrawal time
On Withdrawal time the two measure effectively level (8.5/10 vs 8.2/10).
Betfair: 0–24hWilliam Hill: 0–24h
App & mobile
On App & mobile the two measure effectively level (8.5/10 vs 8.4/10).
Betfair: iOS · AndroidWilliam Hill: iOS · Android
Bet Builder
On Bet Builder the numbers favour William Hill: 7.9/10 against 7.4/10 for Betfair.
Licence & safety
On Licence & safety the two measure effectively level (9.3/10 vs 9.2/10).
Betfair: UKGC ✓William Hill: UKGC ✓
Betfair — Pros / Cons
- ✓ Consistently near the best price
- ✓ Deep market menus per event
- ✓ Responsive customer support
- ✗ No real bet builder
- ✗ Support can be slow at peak times
William Hill — Pros / Cons
- ✓ Deep market menus per event
- ✓ Solid live betting section
- ✓ Solid live betting section
- ✗ Prices rarely top the market
- ✗ No real bet builder